Making the right financial decisions will always be absolutely crucial to your long-term prosperity and sites like journeytobillions aim to provide pointers on money-making opportunities and strategies.

One area to focus on in your wealth management and business growth strategy is how to improve your income generation prospects.

Here are some strategic income models to consider.

Concentrate on your core audience

One of the classic mistakes that can be easily made by any business owner is to spread themselves too thinly across a customer base that is too broad or diverse to make a decent impact.

This can often happen when you enjoy success in what becomes your core market and then expand beyond that, flushed with that success.

Instead, a great strategy would be to focus on your core audience and give them more of what you know they want and love.

You can generate that extra revenue from your core audience without having to look elsewhere.

Go digital

If you haven’t already embraced the opportunities that exist through digitization now is the time to change that.

Take a look at how you can create and sell digital products to generate extra income.

It is often the case that the best products are not always the best sellers. The difference is often down to strategy. Digital marketing is often the key that helps unlock extra revenue.

Offer you as well as your product

Another idea to consider would be to consider offering direct services alongside your suite of products.

The idea is simple enough. If customers like your products they should like you. If you can find an opportunity to offer direct services that compliment your product offering that could help increase your income.

Become a brand ambassador for others

You would hardly recommend a rival’s products to one of your customers but if you are aware of a product or service that complements what you have to offer that could be an opportunity that can be exploited.

Think about developing a commission-based relationship that works both ways.

Developing this sort of relationship where you can make extra income by recommending others is a real no-brainer when it comes to earning some extra cash with minimal effort.

Affiliate relationships can be very lucrative and one of the best parts of this strategy is that it doesn’t do any harm to the success of your core product range.

Launch a recruitment drive

Another great strategic income model to consider would be to work on the idea of recruiting other people to market your business and products on a performance-related basis.

If you can get the right people on board you should be able to increase your customer base and turnover substantially.

You will have to give up some of that income growth in commission payments but if you get the margins right it can still prove to be a lucrative way of growing your business and generating more income.

Take a look at these suggested strategic income models and see if they can be adapted to help your business grow.


Northern girl Laura is the epitome of a true entrepreneur. Laura’s spirit for adventure and passion for people blaze through House of Coco. She founded House of Coco in 2014 and has grown it in to an internationally recognised brand whilst having a lot of fun along the way. Travel is in her DNA and she is a true visionary and a global citizen.

Comments are closed.