Welcome to an exclusive interview with Bibi Sakalieva, an emerging fashion designer who has captured the attention of the industry with her unique vision and dedication to timeless elegance. With a focus on empowering individuals to express their uniqueness, Bibi Sakalieva’s designs reflect a harmonious blend of sophistication, craftsmanship, and storytelling.

In this interview, we delve into the creative journey of Bibi Sakalieva, exploring her inspiration, design process, and the mission behind her brand. Discover how she infuses narratives into her collections, maintains high-quality standards, and utilizes social media to connect with her audience. Join us as we explore the challenges she has faced, her dreams for the future, and the impact she aims to make in the ever-evolving world of fashion.

Get ready to embark on a captivating conversation with Bibi Sakalieva, where she shares her insights, experiences, and the essence of her brand…

Can you tell us about the inspiration behind the creation of Bibi Sakalieva and what sets it apart from other fashion brands in the industry?

The inspiration behind Bibi Sakalieva comes from women. As a woman myself, along with my close friends, we often feel unhappy with our appearances and constantly strive to change something about ourselves, whether it’s losing weight or altering our bodies to fit the standards portrayed by fashion magazines. However, we come to the realisation that we are not all perfect. This realisation sparked the idea of creating clothes that look good on every female figure. Whenever I find inspiration for a new design, I try it on myself. If it looks good on me, despite not having perfect measurements, I believe it will look good on any woman. This drive to make every woman feel beautiful, regardless of their figure, sets Bibi Sakalieva apart from other brands in the industry.

How do you incorporate sustainability and ethical practices into the production process of your products?

All of our clothes are produced in-house in my atelier, where we function as a small team that feels like a family. I personally participate in the production process very often. It is important to me that the materials I use come from verified suppliers who guarantee their origin and sustainability. I can assure you that all clothes from Bibi Sakalieva are made to last and accompany you for a long time.

Bibi Sakalieva is known for its unique and artistic designs. How do you ensure that creativity and innovation remain at the core of your brand?

I don’t create overly intricate and extravagant designs that require instructions on how to wear them. My unique signature lies in simple designs that possess a captivating element and emphasize certain details. This approach allows my clothes to become refined and distinctive, ensuring that creativity and innovation are always at the core of the Bibi Sakalieva brand.

How do you approach inclusivity and diversity within your brand? How does this reflect in your designs and marketing strategies?

As mentioned before, my focus is on creating clothes that look good on any type of figure. This inclusivity is the foundation of my brand. I don’t target a specific group; instead, I cater to every single woman, regardless of age, background, or body shape. The ordinary woman, the career-driven woman, the woman with a family, or the woman with limited time for herself—these are my clients. Every woman can find herself in Bibi Sakalieva’s designs. I ensure that my clothes look equally flattering on curvy and thin women, short and tall women, younger and mature women. This approach demonstrates that we can all look beautiful, regardless of our age or appearance.

Bibi Sakalieva has gained international recognition. Can you share some insights into how you’ve successfully expanded your brand globally?

I am still coming to terms with the success and recognition Bibi Sakalieva has achieved internationally. It all began with my participation in LONDON FASHION WEEK, which led to an offer from a PR agency with offices in LA and London. Through my collaboration with this agency, I had the opportunity to work with successful stylists. Following the fashion show, three media outlets published features on my work, which eventually led to an invitation from British Vogue to join their campaign. It felt like a dream come true. I worked even harder to turn my dreams into reality. I aspired to sell my clothes in international boutiques, and that’s when pop-up stores like LDC offered me the chance to participate.

Fashion is constantly evolving. How do you stay ahead of trends and ensure your brand stays relevant in a fast-moving industry?

Fashion indeed undergoes constant evolution. To stay ahead of trends and ensure the relevance of my brand, I believe in a combination of the old and the new. I don’t let myself be heavily influenced by what fast fashion giants impose. Instead, I focus on classic elegance, which always remains in style. There have been instances where I created wide-legged trousers years ago, and initially, they were not well-received. However, now they have become one of my best-selling items. I can’t pinpoint the secret behind this, but it is likely a result of my talent and intuition.

Bibi Sakalieva’s collections often tell stories. Can you share the process of creating a collection and how you infuse storytelling into your designs?

When I create a collection, I draw inspiration from various sources. For example, a few years ago, a friend gifted me a biographical book about Coco Chanel, which led me to design a collection inspired by her. I named it “Little Black Dress,” and the pieces reflected a distinct Chanel style. Similarly, last year, with weddings being a common occurrence in my life, I created a collection that I showcased at London Fashion Week. This collection was suitable not only for weddings but also for holiday wardrobes and everyday office or casual wear. I infuse storytelling into my designs by letting the inspiration behind each collection shine through, allowing the garments to convey a narrative or evoke certain emotions.

The brand’s mission is to empower people to express their uniqueness. How do you achieve this through your products and brand messages?

Empowering people to express their uniqueness is at the heart of my brand’s mission. I achieve this by featuring non-professional models in my photoshoots. I often use close friends who do not have model figures but embody real women. Additionally, I frequently share pictures of various clients wearing my clothes, including myself. This approach allows the audience to envision how the garments would look on different body types and encourages them to embrace their femininity. I firmly believe that every woman possesses beautiful femininity within; we just need to let it shine and show it to the world.

Bibi Sakalieva is praised for her attention to detail and craftsmanship. How do you maintain high-quality standards throughout the production process?

Maintaining high-quality standards throughout the production process is challenging but crucial to uphold the brand’s reputation. All production takes place in my atelier, under my strict supervision. I do not outsource the production to factories. Currently, with limited edition or made-to-order production, I can ensure that all garments are meticulously crafted and fairly produced.

In today’s digital age, social media plays a vital role in brand promotion. How do you use social media platforms to connect with your audience and build brand awareness?

Undoubtedly, social media plays a significant role in our daily lives. It serves as a means for clients to discover me and my brand. For instance, British Vogue reached out to me through Instagram, which led to being featured in their Designer Profile campaign. The same goes for being interviewed by your magazine—it happened because of social media. Currently, I utilize Instagram and Facebook for brand promotion. However, managing social media profiles can be challenging and time-consuming, so I am actively seeking a team to handle these tasks. The younger generation excels in this area, while I find it a bit more difficult and time-consuming.

What challenges did you face as a brand, and how did you overcome them? What lessons did you learn along the way?

There are always challenges in any endeavor. In recent years, the biggest challenge was undoubtedly the COVID-19 pandemic. Like many others, I was not prepared for such a situation. In college, we learned that a company must always have a prepared strategy to navigate unpredictable situations and adapt to changes; unfortunately, I was not prepared at the time. I had just started my brand and was in the process of looking for a shop and studio when the world shut down. Suddenly, no one cared about clothes and fashion.

However, I did not give up. I accepted the situation and decided to wait until things improved. This allowed me more time to finish my education and start again. In the meantime, I returned to my homeland, Bulgaria, and opened my studio there. I worked tirelessly to establish my presence in the international market. It was a long and challenging journey, but I never gave up. I always believe in fighting until the end. This is a lesson I want to instil in my children as well—to never give up in the face of challenges because they make us stronger and more experienced.

Our readers love to travel. Which destination is at the top of your bucket list?

I have two destinations that rank highly on my bucket list. Firstly, Bulgaria holds a special place in my heart. It boasts stunning natural landscapes, including mountains and seas. I highly recommend visiting Plovdiv, the seventh oldest continuously inhabited city in the world. Bulgaria also has exceptional wineries, and our wines could be strong competitors on the global market with better marketing efforts. If your readers are interested in visiting Bulgaria, they can reach out to me for more advice. We have numerous historical places worth exploring.

Secondly, Italy is another destination I yearn to visit. Gelato, Aperol, pizza, and wine are just a few of the highlights that beckon me. In truth, I would love to visit nearly every place on the planet, as each offers unique cultures, cuisines, and adventures.

Where do you call home?

Home, to me, is wherever my family is. It doesn’t matter if we are in Bulgaria or the UK—as long as I am with my husband and children, I feel at home.

Looking back, is there anything you would have done differently?

Looking back, I don’t believe I would change anything. Making different choices in the past could alter my present circumstances. However, I might have pushed myself harder to finish certain projects and been more self-confident about my work. Now I know that I am good enough to accomplish my goals.

And finally, what do you see for the future of Bibi Sakalieva? How do you plan to grow and continue making a positive impact in the fashion industry?

For the future of Bibi Sakalieva, I envision continued involvement in pop-up stores and events. However, my big dream is to have my own boutique on one of London’s bustling streets. I would also love to secure space in renowned stores like Harrods, Selfridges, and John Lewis. While I understand these aspirations may seem like dreams, I believe dreams can come true.

Currently, a boutique in New York has approached me with a proposal to collaborate, and I may join them in September. These opportunities excite me and fuel my motivation to grow and expand my brand further.

Where can people learn more about Bibi Sakalieva?

At the moment, you can learn more about Bibi Sakalieva through my Instagram profile @bibisakalieva and my website: https://bibisakalieva.com/.

In a world where the bond between humans and nature often feels strained, Jack, the visionary founder and CEO of Sowvital, stands as a beacon of hope. With a profound love for plants that began in his childhood, Jack embarked on a journey that would lead him to launch Sowvital, a brand dedicated to nurturing and nourishing plant life like never before. Today, we have the privilege of delving into the mind of this horticultural enthusiast and learning about the remarkable story behind Sowvital’s rise to prominence.

From his early days spent marveling at the magic of seeds and cuttings, Jack’s fascination with plants was deeply ingrained. It was during his time living in London, surrounded by a bustling urban landscape, that he rekindled his passion for greenery. Rediscovering the joy of tending to house plants alongside a dear friend, Jack realized the profound impact that plant care had on their well-being. This realization sparked a quest to create something extraordinary, something that would not only revitalize the relationship between people and their plants but also revolutionize the concept of plant care itself.

Driven by a relentless pursuit of excellence, Jack embarked on a mission to source the finest formulations for his plants. The quest led him to collaborate with top experts in the UK, meticulously crafting unique, scientifically-driven products that catered to the needs of house plants. But Sowvital’s commitment extended beyond mere efficacy; it embraced a holistic approach. Their formulations were not only rich in every nutrient a house plant craved, but also animal-free and vegan, aligning with their deep-rooted values of sustainability and compassion.

As we delve into the interview with Jack, we gain insights into his philosophy—rooted in the belief that plants are not merely decorations, but living beings deserving of utmost care and attention. Sowvital’s three-step ritual—Cleanse, Nourish, Spritz—serves as a gateway to a world where plant care becomes a soul-nourishing, wellness-driven experience. Through this approach, Jack aims to connect individuals with the natural world, fostering a sense of balance, joy, and appreciation for the wonders of nature.

Join us as we uncover the wisdom and passion that fuels Jack’s dedication to Sowvital, his reflections on the booming interest in plant care, and his dreams of a future where Sowvital becomes a global force in helping people cultivate thriving plant sanctuaries in every corner of the world. Prepare to be inspired and uplifted by the vision and purpose that drive Jack and the Sowvital community, inviting us all to embark on a greener, more harmonious journey with our leafy companions.

Tell us about the journey that led you to launch your brand, Sowvital.

Hi, my name is Jack, and I’m the founder and CEO of Sowvital. We specialize in creating premium horticultural products that focus on plant care.

As a child, I was enchanted by the magic of plants. I would grow endless varieties from seeds and cuttings. I used to spend hours at the local garden center, exploring horticultural products that could help me become the best plant parent I could be.

Fast forward to 2020 when I was living in London, and my focus shifted more towards house plants. I rediscovered the joy of caring for plants, which I shared with a friend. The care ritual became something I looked forward to. I would put nourishing fertilizers in empty Aésop and Kiehl’s cosmetic bottles, making it easy to dose and dropper into a small watering can for my house plants. It also ensured that I didn’t forget, as my collection of plant vitamins sat prominently on my shelf, blending in seamlessly.

I searched for plant experts who could provide me with the best formulations for my plants. These formulations needed to be rich in every nutrient a house plant requires, as well as being animal-free and vegan (which many fertilizers are not). Sustainability, ergonomic design, and aesthetic appeal were also important factors. Fertilizers should proudly sit on the shelf, close to the plants they nourish, just like our hand creams sit on our desks. This concept gave birth to Sowvital, with its ritualistic and scientifically-driven ethos. We worked with top experts in the UK to develop our own unique formulations and, after nearly a year of efficacy testing, we brought our products to the market.

Where did your love for plants come from?

Much of my childhood was spent surrounded by plants and the natural world. I would spend summers helping my grandpa in his little vegetable garden, and I fondly remember the excitement of watching a plant race from a seedling to a fully fledged adult, dripping with fruit. Over the years, my connection with plants has only grown, taking on new and different forms, ultimately leading us to the present day, where Sowvital aims to help others reconnect with their plants and cultivate their own love and appreciation for the natural world.

Over the last few years, we have seen a significant increase in people caring for plants. Where do you think this interest came from?

I believe the recent surge in interest in plant care can be attributed to two factors. Firstly, the COVID-19 pandemic confined people to their homes for months, making them realize that many modern homes lack greenery. Without the usual connections to the outside world, people became interested in bringing nature indoors, particularly through houseplants. Secondly, the pandemic emphasized the unparalleled mental and general wellbeing benefits that nature provides. Regularly connecting with flora and fauna is essential for gaining perspective and establishing a sense of connection. Houseplants have been shown to have numerous benefits, such as regulating air quality and lowering blood pressure. Sowvital is dedicated to championing their positive impact on wellbeing.

What advice would you offer to someone making their first plant purchase?

The first thing to consider is the location where you plan to put your plant. Will it be on a windowsill, receiving direct sunlight, or in the corner of a bathroom with higher humidity? This will determine the type of plant that will thrive in that environment.

Additionally, you need to think about how to care for the plant, including the frequency of watering and the cleansers and fertilizers to use. It can be overwhelming! The number one mistake many new plant owners make is overwatering, so it’s important to always be mindful of that. Sowvital’s proprietary three-step ritual—Cleanse, Nourish, Spritz—aims to alleviate some of the pressure by providing a straightforward, all-in-one solution for your plant care routine.

Could you talk us through your philosophy and why it is important to you?

Sowvital is a plant sciences brand with a mission to reconnect people and their plants through scientifically and mindfully informed nourishment and care rituals. We promote a balanced and conscious way of life by incorporating house plants, botanical knowledge, and our three-step routine into the home.

This philosophy underpins everything we do. It is fundamental to us that we provide high-quality products that sustainably improve the well-being of both our consumers’ plants and themselves. The ritualistic aspect of our products soothes the soul, while the products themselves promote plant health and environmental care.

How do you want people to feel when they follow your rituals?

We want our Sowvital community to feel connected and joyful. By taking the time to care for your plants, you are investing in your space and the elements in your surroundings that can improve your well-being. Through our three steps—Cleanse, Nourish, Spritz—we aim to create a sense of wellness and recognition of the importance of plant care rituals.

Do you have plans to expand your product range and launch new products in the future?

Absolutely! Follow us @sowvitalplantcare for some special product releases later this year.

If you didn’t pursue this career, what else would you have liked to do?

I originally studied law at Cambridge. I was fascinated by the philosophical aspects of governance and ideas of justice. An alternative career path would have been pursuing a Ph.D. and conducting research in these areas.

Could you talk us through an average day in your life?

Every day is different. One of the best things about Sowvital is that we are constantly working on a wide range of projects, from developing new formulations to visiting our design studio in Paris. Some days we organize art exhibitions, while others we host potting workshops or pop-ups in NYC. It really depends. The one constant is, of course, setting aside time to care for my plants.

Looking back since launching the business, is there anything you would do differently?

I would take more time to enjoy the process and reflect on how fun it is to develop a brand. Often, we reach milestones quickly without taking the time to celebrate before moving on to the next project.

Our readers love to travel. What destination is at the top of your bucket list?

I would love to go night skiing in Japan! They say the snow there is unbeatable.

Running a business can be non-stop. What do you do to switch off?

To switch off, I find solace in plant care and playing the piano.

What’s your go-to quote when you’re lacking motivation?

A quote that often comes to mind is “Just keep swimming, just keep swimming,” amusingly from Finding Nemo. When facing a lack of motivation, the best approach is to push through it, and you’ll often find that the engine restarts.

In five years from now, where do you see the brand?

In five years, I envision Sowvital as a truly global brand, assisting people in caring for their plants all over the world. We aim to bring our rituals and quality-focused products to homes from Tokyo to LA.

Where can people find out more?

Jack: You can find us at sowvital.com or on Instagram at @sowvitalplantcare.

Welcome to this exclusive interview with the creative mind behind the captivating jewelry brand, Buzz n Sting. We delve into the fascinating journey that led to the birth of this brand, the heartfelt inspiration behind it, and the vision for its future.

With a passion for fashion and a deep appreciation for jewelry design, Brandi Walker has embarked on an extraordinary path that combines traditional metalsmithing with a contemporary flair. Join us as we uncover the story behind Buzz n Sting and gain insights into the founder’s creative process, favorite creations, and the impact this brand aims to make in the world of jewelry.

Prepare to be inspired and captivated by this remarkable entrepreneur and her dedication to crafting opulent pieces that evoke a sense of regal elegance. Without further ado, let’s explore the world of Buzz n Sting and the remarkable individual behind it…

Tell us the journey that led you to launching your brand, Buzz n Sting…

I’ve been sewing since a very young age and decided to pursue fashion as a career in college. I discovered my passion for jewelry design through an Accessories Design elective in my final year. Although I briefly ventured into the health and fitness field, I soon realized that it didn’t fulfill me. This realization fueled my decision to return to school, attending a trade school specializing in traditional metalsmithing in my late 20s. This allowed me to develop the skills necessary to produce and manage my own brand.

Your brand is a loving memory of your friend, which is a beautiful way to honor her. Tell us more about Melissa Machen and what you think she would say about your brand…

Melissa was, and still is, a shining light for everyone she ever called a friend. Her energy was unmatched, and she had an incredible sense of fashion. She continues to inspire me to create from the heart and to embrace life to the fullest. Before she passed away, we had planned for her to be the face of my brand, even before it came to fruition. I believe she would be incredibly proud that I’ve come this far.

How do you want people to feel when they wear your jewelry?

I want people to feel a sense of absolute opulence when they wear my jewelry. I want them to experience a regal and celebrity-like sensation.

What’s the process behind creating a new product, and who is involved in the process?

I am solely responsible for creating new products. First, I seek inspiration from everyday life and sketch a few versions of what I believe would be functional and attractive pieces of jewelry. Then I move on to the wax carving process, which usually takes 1-2 attempts, followed by casting and finishing. Once the piece is in metal, I test its wearability over a few days. If it proves to be exceptional and complements my existing collection, it is added to my site and linesheet.

What has been your favorite custom creation, and why?

That’s a tough question because I only accept custom orders that align with my brand image. However, if I had to choose, it would be one of the first gold tooth designs I created for a close friend. I hope to receive more grillz orders in the future.

Walk us through an average day in your life…

An average day for me begins by waking up with or before the sun and heading to the gym. Then I spend time refreshing and playing fetch with my cat, Garnet, before having breakfast. Next, I head to the NYC Diamond District to run errands and then proceed to my full-time job as a WC Coordinator for another small business. After work, I return home, cook a hearty vegan meal, stretch, shower, and call it a day.

Looking back since launching the business, is there anything that you would do differently?

I don’t have many regrets in life, but I do sometimes wonder where I would be if I had pursued this passion sooner or had the confidence to launch a collection earlier.

Our readers love to travel. What destination is at the top of your bucket list?

I would absolutely love to experience Egypt one day.

Where do you call home?

Home, for me, is in three places:

1. St. Louis, Missouri, where I was born and raised.
2. Savannah, Georgia, where my parents have called home for the past few years.
3. New York City, New York, where I have lived and worked for the past five years.

In five years from now, where do you see the brand?

In five years, I envision my brand being featured on celebrities in cover shoots and styled in TV/Film. I want it to be recognized and celebrated for its unique and luxurious designs.

Where can people find out more?

For more information about Buzz n Sting, readers can visit our website at buzznsting.com or follow us on social media @buzznsting. We regularly update our platforms with the latest collections, news, and behind-the-scenes glimpses into our creative process.

In a world driven by dreams and ambition, the path of an entrepreneur is both exhilarating and daunting. Behind every successful business lies a story of resilience, passion, and unwavering determination. It is a tale of countless hours, sleepless nights, and the unyielding pursuit of turning a vision into reality.

In this interview, we delve into the inspiring journey of Chloe Polo, a remarkable entrepreneur who embarked on the thrilling adventure of starting an e-commerce business.

Join us as we explore the depths of her entrepreneurial spirit and glean wisdom from her experiences. From humble beginnings to the blossoming of a brand, we uncover the secrets that have propelled her forward, touching upon her unwavering commitment to excellence.

Discover the pivotal moments that shaped Chloe’s entrepreneurial mindset and the invaluable insights they have gained along the way.

So, fasten your seatbelts and embark on this captivating voyage with Chloe…

Tell us about the journey that led you to launch your jewelry subscription business, Chloe Polo.

Launching Chloe Polo felt like the natural next step for me. I’ve always loved jewelry and had a habit of buying cheap pieces that I could switch up often. But as I got older, I realized that quality really does matter, especially when it comes to jewelry. So, I started looking for more premium brands that were still affordable.

As I was building my own collection, I realized that it could get pretty expensive over time, and that’s when I had the idea to start a jewelry subscription business. I wanted to offer high-quality pieces at a more reasonable price point so that everyone could enjoy them. Plus, by subscribing, people could keep their collection fresh without breaking the bank.

I decided to attach my name to the brand because I wanted to hold myself accountable to a certain level of quality. I’m not just running a business; I’m providing people with something that I’m passionate about and that I wear myself. So, it was essential to me that every piece that goes out to my subscribers is something that I would personally wear and love.

Overall, launching Chloe Polo has been a journey fuelled by my love of jewelry and a desire to make high-quality pieces accessible to everyone.

Where did your passion and interest in jewelry come from?

My passion for jewelry is pretty straightforward. I didn’t wear much jewelry until I was in my early twenties, but when I started, I quickly fell in love with it. However, I discovered that my skin is super sensitive to certain metals and materials, which made it challenging to find pieces that didn’t irritate my skin.

So, I started doing research and found that high-quality materials made a huge difference. As a student, I didn’t have a lot of money to spend on jewelry, so I loved searching for brands that offered high-quality pieces at an affordable price. This passion for high-quality, affordable jewelry stayed with me and eventually turned into a business idea.

When I launched Chloe Polo, I knew that quality had to be a top priority. I wanted to provide people with jewelry that they could wear without worrying about reactions or quality issues. It’s been an exciting journey so far, and I’m thrilled to see where it takes me next!

If you could start over with the business, would you do anything differently?

Starting an e-commerce business has been an absolute eye-opener, and I’m really proud of where we are right now. To be honest, I wouldn’t change anything at this point. We’re taking things at a good pace, and we don’t want to rush or take on too many subscribers at once. Although Chloe Polo was officially launched in November of last year, we’ve only been up and running since September, so we’re still a relatively new brand.

My main focus right now is to listen to the feedback we receive from our subscribers and make adjustments as needed. It’s important to me that we continue refining our product and offering the best possible service to our valued subscribers. It’s an exciting journey, and I’m simply enjoying every moment of it!

How do you want people to feel when they receive their monthly jewelry boxes?

I absolutely love this question! When someone receives our monthly jewelry box, I want them to experience the excitement of opening up a little treasure trove. You know that feeling when you stumble upon something unexpected and it brightens your entire day? That’s the feeling I want to bring to our subscribers. I want them to feel special, cherished, and to know that each piece has been carefully chosen exclusively for them.

Packaging plays a significant role in this experience, and we want our subscribers to sense that each box has been lovingly and thoughtfully packaged. It’s crucial to me that we create a luxurious experience while also making our subscribers feel like they’re part of our extended family. Ultimately, our goal is to bring a touch of joy into our subscribers’ lives, and I sincerely hope that’s exactly what we’re accomplishing!

For anyone wanting to start a business, what advice would you offer?

For anyone wanting to start a business, I have some advice to offer based on my own experience. First and foremost, thorough research is crucial. Take the time to delve deep into your market and understand your target audience. Knowing exactly who you’re targeting will help you define your brand positioning and create a product or service that resonates with your customers.

Another important tip is to invest time in learning skills related to social media and website management. As a business owner, you’ll be creating a lot of content and making changes to your website, so having a basic understanding of these areas will save you both time and money in the long run.

However, the most vital piece of advice I can offer is to avoid comparing your journey to others. It’s easy to look at your competitors and wonder why you aren’t as successful as they are, but remember that everyone starts from humble beginnings. Building a successful business takes time, patience, hard work, and consistency.

Listening to entrepreneurial podcasts, especially those that cover lessons learned, has been incredibly helpful for me. Hearing about other people’s experiences and the mistakes they’ve made along the way can provide valuable insights. Additionally, don’t overlook the Reddit community. There are excellent threads where business owners share their knowledge and experiences.

Now, here’s a lesser-known fact about me or the brand: I actually built my website myself. I’ve been dabbling in website building since I was a teenager, so I was excited to take on the challenge. It took me a couple of weeks to build the initial site, but I spent a few months perfecting it while juggling my full-time job.

To be honest, if I had let my perfectionism take over, we would still be waiting for the site to go live in 2025!

Tell us one fact about you that people wouldn’t know and you or the brand…

I actually built my website myself. I’ve been dabbling in website building since I was a teenager, so I was excited to take on the challenge. It took me a couple of weeks to build the initial site, but I spent a few months perfecting it on the side of my full-time job.

Honestly, if I had let my perfectionism take over, we would still be waiting for the site to go live in 2025!

Where do you plan to take the brand in 2023?

Currently, my primary goal for the business is to test and learn. I am fully committed to creating a service that our subscribers will absolutely adore. Therefore, this year, I am dedicating more time to developing our product and working on enhancing our reward club.

There are numerous exciting initiatives in the pipeline. However, as I mentioned earlier, I want to approach the growth of this business with caution and steadiness. It is crucial to me that we avoid encountering any issues or problems down the line. Ultimately, my aim is to ensure our subscribers receive the highest quality products and have an amazing experience as valued members of our growing community.

To date, what has been the highlight since launching?

Being featured in a magazine is an exhilarating opportunity for any brand, and it holds a particularly significant meaning for us as a new and expanding business. It grants us the chance to share our story, values, and products with a wider audience and connect with individuals who may be interested in what we have to offer.

We are sincerely grateful for the opportunity to be featured in the magazine and to have the chance to engage with readers who are keen on learning more about us.

Our readers love to travel. What destination is at the top of your bucket list?

Sri Lanka has always been a dream destination of mine, and I would absolutely love to visit there someday. I can’t imagine a better way to spend a few weeks than exploring all the incredible offerings of the country.

One thing about me is that I have a deep fascination for venturing off the beaten path and discovering the lesser-known parts of a country. In Sri Lanka, I would be particularly interested in immersing myself in the local culture and experiencing the country from the perspective of its residents. I envision Sri Lanka as an extraordinary place to visit, adorned with breathtaking natural beauty, captivating history, and a rich cultural heritage. It would be an amazing adventure to explore everything this country has to offer, and I eagerly await the opportunity to turn this dream into reality!

Where can people find out more?

My website is chloepolo.co.uk

You can find us on IG by searching @chloepolouk

In the realm of wedding photography, where moments of love and joy intertwine with artistry and storytelling, one name stands out as a beacon of inspiration—Tina Vedrine. With an unwavering passion for capturing the essence of love through her lens, Tina has carved a remarkable path in the industry, redefining what it means to document the most cherished moments of a couple’s journey.

Tina’s journey as a photographer is a testament to the power of following one’s true calling. From the very beginning, it was clear that her heart belonged behind the camera, where she could weave narratives and freeze fleeting emotions in timeless frames. Armed with a keen eye for detail, an infectious enthusiasm, and a natural talent for connecting with her subjects, Tina has elevated wedding photography to an art form, transcending boundaries and creating breathtaking visual stories that resonate with hearts around the world.

What sets Tina apart is her unwavering commitment to authenticity and capturing the raw emotions that make each love story unique. With every click of the shutter, she effortlessly encapsulates the quiet glances, tender embraces, and unabashed laughter that make weddings such profound and beautiful celebrations. Her ability to blend into the background, while simultaneously capturing the most intimate moments, is a testament to her artistry and dedication to preserving memories that will be cherished for generations to come.

But her impact extends far beyond her technical prowess and artistic eye. She is a guiding light for aspiring photographers, offering valuable advice and insights, and reminding them to embrace their own creative journey. Through her words and actions, she encourages others to pursue their passions relentlessly, reminding them that mistakes are stepping stones to growth and that there is always room for improvement.

As we delve deeper into Tina’s captivating world, we invite you to join us on a remarkable journey, where love, art, and the human spirit intertwine. Prepare to be inspired, as we unveil the extraordinary talent and visionary mind of Tina Vedrine a photographer who continues to redefine the landscape of wedding photography, one frame at a time.

Tell us about the journey that led you to becoming a wedding photographer.

I was always the friend who would bring their small digital camera out with them, and I can honestly say that I enjoyed going through the pictures the next day and editing them for my friends as much as I enjoyed dancing all night!

As long as I can remember, art and modern dance have been my escape. During my degree, I realized I could combine them. This inspired me to turn to photography and make my first investment in a DSLR camera.

As I grew older, I realized how much I enjoyed making people feel good about themselves, whether through makeovers, new hairstyles, or photo shoots! These projects helped my loved ones feel more confident, and they appreciated the art I was creating. It gave me a great sense of accomplishment because they trusted me with my own creations.

The idea of becoming a wedding photographer was born when I saw someone I knew doing it for a living. I had completely fallen in love with capturing the beauty and joy of a wedding day. The photos were stunning, and I was in awe!

You have an incredible flair for photography, and your work portrays elegance. How did you develop this skill?

Thank you! I truly believe it stems from what brings me the most joy in my job, which is creating beauty from everyday things and having the artistic freedom to do so in my own unique way.

There are specific aspects of a wedding day that excite and inspire every creative photographer. My favorites are unquestionably seeing the dress for the first time and observing how the light interacts with it throughout the day. I have always appreciated femininity, and as a result, I enjoy exploring composition and contrast, which has developed my distinct way of telling my couples’ wedding day story.

How do you want people to feel when they first see your photography?

Honestly? My goal is for couples to connect with my work and experience the warmth and love within them in the same way I do. When a potential client reaches out to express why they’re drawn to my work and shares their own feelings about it that match my own, that experience for me is unrivaled.

They are my dream clients.

Being a wedding photographer is a high-pressure job as you’re responsible for the biggest day of someone’s life. How do you manage to deliver on your promises, keep clients happy, and not feel the pressure?

It’s difficult not to feel the pressure at a wedding. You’re fully invested in the day from start to finish, and emotions can be running high all around you.

When I start to feel the pressure or any self-doubt (which is totally normal!) during a wedding day, I remind myself of who I am, what I bring, and why this couple has chosen me to be there. I focus on my main goal, which is to always give them my best work possible.

I give my heart and soul to every wedding. I bring my perspective, experience, knowledge, talent for creativity, and a friendly, approachable demeanor.

That being said, I’ve learned during my career that if you find those clients who sincerely adore your style and trust in what you do, it’s like you’ve been given an unspoken ‘go-ahead’ to truly be yourself. This relieves pressure, fosters creativity, and makes it possible to capture the day more spontaneously and freely as it unfolds.

And that’s when the magic happens.

If you didn’t pursue this career, what else would you have liked to do?

If I hadn’t pursued a career in photography, there are a few other paths I would have been interested in exploring. One of them would be interior design. I’ve always had a keen eye for aesthetics and creating beautiful spaces. I enjoy playing with colors, textures, and furniture arrangements to transform a room into a visually pleasing environment. Interior design allows for a similar creative expression as photography, but in a different medium.

While I’m grateful that I followed my passion for photography, I can’t help but wonder what could have been in these alternate paths. Nonetheless, I feel fortunate to have found my calling as a wedding photographer, where I can combine my love for art, storytelling, and capturing special moments in people’s lives.

What advice would you offer any Photographers who are struggling to get started?

Shoot everything! Just say yes to anything which comes your way and experiment as much as you can. And have fun doing it! My second piece of advice is allow yourself to be inspired by other photographers which you’re drawn to in the industry – but try not to compare yourself to them. You’re at the very beginning and they’ve more than likely spent years of groundwork to get to where they are – there’s so many components to their journey which you aren’t able to see in their polished portfolio.

When the time comes you’ll find your own voice in the industry and develop the skill and art to be more selective to the work you take on. It may take some time to find your own aesthetic. There’s many different ways for a creative to intemperate a wedding through their lens. However, as long as you maintain a high standard of work, are on-it with your social media and marketing, create a portfolio of work which you feel accurately reflects your style – you will inevitably draw the right clients to you.

Shoot everything: Be open to any opportunity that comes your way and experiment as much as you can. By shooting a variety of subjects and styles, you’ll learn more about your preferences and strengths as a photographer.

1. Find inspiration without comparison: Look to other photographers in the industry who inspire you, but avoid comparing yourself to them. Remember that they have likely put in years of hard work to reach where they are now, and their polished portfolios may not reflect the entire journey. Focus on your own growth and development.
2. Discover your own voice: As you gain experience, you’ll find your unique style and perspective in the industry. Don’t rush this process. It takes time to develop your own aesthetic, and it’s okay to experiment and explore different approaches until you find what resonates with you.
3. Maintain a high standard of work: Regardless of the subject or genre, always strive for excellence in your photography. Consistently producing high-quality work will help you build a reputation and attract the right clients.
4. Embrace marketing and social media: Establish a strong online presence by actively engaging with social media platforms relevant to your target audience. Showcase your work through a well-curated portfolio and regularly update your social media channels to stay connected with potential clients.
5. Develop essential business skills: While you may not have studied business, it’s important to acquire basic skills to run your photography business effectively. Familiarize yourself with billing, scheduling, client communication, and equipment maintenance. Pay attention to the financial aspects of your business and invest time in brand development, marketing, SEO, and website design.

Who is involved in the brand and what are their roles?

Just me, so far! Despite not having studied business, as the years have gone by I’ve picked up the necessary skills to run one. Behind the scenes you’ll need a basic understanding of billing, keeping track of your schedule, developing questionnaires, setting up meetings, professional gallery delivery and generally making sure you have the optimal gear which is kept serviced and up to date. I’m in charge of the finances, the accounting, the ongoing brand development, the creation of blog entries and daily social media marketing, SEO, and website design. I of course photograph the weddings, too!

I’m also the sole editor of the photographs – this is an aspect of my business that I absolutely thrive in, I’m totally in my element! I know many other photographers who out-source this part of the job to help streamline their workload but I genuinely couldn’t see myself making that decision.

Talk us through an average day in your life…

I could talk you through an editing day but it wouldn’t be half as dynamic and interesting as a wedding day so I think I’ll go with the latter.

Most of the weddings I shoot are over 2 hours away from me – I’m based in the Midlands and it’s not uncommon for me to be in Devon one week then Scotland or Ireland the next, so I usually wake up super early in a hotel somewhere and start getting ready for the day. I’ll have done all the prepping of the gear back at home the day before, such as formatting the memory cards, cleaning lenses, making sure settings are correct on all of my cameras and that I have backups for literally everything! Over breakfast (mainly a strong coffee!)

I’ll look at the timeline of the day ahead, go over my distances to the bride/groom preparation location then to the venue, which I’ll then have a little Google of again so that it’s fresh in my memory of what to expect on arrival. Once I get there I’ll give myself time to have an explore and also capture some outdoor venue shots before going in to see the bride/groom and their party! I love the environment of preparations, I always have. Everyone is just so excited and psyched for the day ahead and hyping each other up! If I hadn’t had a chance to meet my couple prior to the wedding (which is common for me due to distance) this is a great opportunity for me to see how they engage with their closet friends and get to know them a little before the day kicks off!

As soon as I get to the ceremony location I usually introduce myself to the bride/groom, get some stylish shots of them and their party before we get into place for the main event. I would say this part of the day is the most stressful, I’m continuously checking to make sure my camera settings are appropriate for the ceremony space and it’s lighting (or dare I say lack of – sometimes!).

There’s a slight sigh of relief once this part of the day is wrapped up I must say. It’s then time to capture the guests congratulating the couple and usually a confetti shot thrown in, which are always fun. After standing at a distance to capture the guests this is usually the time I’ll do some line-up/family photos then on to take my couple off for a 20 minute portrait session. This is also a chance for them to both have some quiet time alone and take everything in – whilst I take some cute photos! Speeches and the wedding breakfast are usually up next and at this point I’m ready for a sugar hit of some description (usually a full fat coke does the trick…) – my legs are especially tired but my head will still be on full alert looking for the next moment to document and continuously considering what’s coming up for the rest of the day.

If I’m not finishing too late I’ll drive home that evening and be sure to take stops on my journey home to stay awake. Though I’m often buzzing for hours after a wedding day – so that usually keeps me going! As soon as I get home I back up the images (twice) and quite literally fall into bed…

Looking back, is there anything you would do differently?

Looking back on the journey since launching my business, there are a few things I would approach differently.

Firstly, I would be less critical of myself and embrace mistakes as opportunities for growth. In this field, every day is a chance to learn and improve, and I now realize the importance of that mindset. Hearing an established photographer say this when I started out would have been incredibly beneficial.

I have found great joy in immersing myself in the knowledge and insights of other creatives. It motivates me to push myself to be better, especially during slower months when I have more time for self-improvement. It’s important to seize those moments and use them as a window of opportunity for personal and professional growth.

As a destination wedding photographer, I have a deep love for travel. Bali is at the top of my bucket list for capturing a wedding. The thought of experiencing a wedding in such a stunning location is truly exciting. I would also love to go back to South Korea, where I grew up, and photograph a wedding there. It would be a special and meaningful experience for me.

What does self care mean to you?

Running a business can be non-stop, but I have found ways to switch off and recharge. Mindfulness practices have been incredibly beneficial for quieting my busy mind. I enjoy watching my favorite TV shows, like Eastenders, while sipping a creamy coffee and snuggling up with my bengal X, Tidge. Spending time with friends, going for walks in the open air with my son Leon, and watching him play also bring me joy and help me reconnect with reality.

Self-care has become increasingly important to me. Taking time for myself, prioritizing my needs, and stepping back to absorb everything have become my refresh button. It allows me to appreciate what I already have and create my own little happy bubble without falling into the trap of comparison, which can be damaging to mental health.

Where do you hope to see the brand in 5 years from now?

In five years from now, I envision the brand continuing to thrive and evolve. Bridal fashion is a great passion of mine, and I would love to collaborate with one of my favorite bridal designers. I have some exciting editorial projects lined up this month that I can’t wait to dive into. In the future, I can imagine The Vedrines Photography expanding to employ and mentor independent, aspiring wedding photographers who capture weddings in our signature style. However, since editing and presentation are integral to the brand, I still see myself personally handling that aspect, as it’s something I truly enjoy.

And let’s be real, I’ll always be that friend who brings a camera to capture the good times and spends endless hours editing. There’s no stopping that side of me!

Where can people find out more?

Website www.thevedrines.com

Instagram www.instagram.com/thevedrinesphoto/

In a world where dreams often take a back seat to practicality, there are a select few who dare to break free from the shackles of societal expectations and embark on a journey driven by their deepest passions. Meet Katie Silver, the visionary founder behind the exquisite brand Argent & Asscher, where affordable luxury meets ethical sourcing.

Amidst the challenges and uncertainties of a global pandemic, Katie found herself at a crossroads. Longing for something more than the confines of her demanding career, she seized the opportunity to explore her true passions during lockdown. With time on her hands, she delved into introspection, searching for the spark that would ignite her entrepreneurial spirit.

What emerged from this period of self-discovery was a resounding realization: Katie had spotted a gap in the market for fine jewelry that was not only accessible but also aligned with her values of sustainability and ethical sourcing. Her vision was clear—to create a brand that would not only adorn modern women with elegance but also empower them to make conscious choices.

However, before Katie could launch Argent & Asscher, she had to confront her own limiting beliefs and overcome the doubts that had held her back for far too long. Through self-development practices such as meditation, journaling, and visualization, she tapped into her inner strength and newfound sense of purpose.

Join us as we unravel Katie’s inspiring journey—the challenges she faced, the self-discovery that fueled her ambition, and the unwavering determination that propelled her forward. Discover the story behind Argent & Asscher, where sustainability, affordability, and exquisite craftsmanship converge to redefine the world of fine jewelry.

Prepare to be captivated by Katie’s unwavering spirit and the transformative power of pursuing one’s true passion. Step into the world of Argent & Asscher, where dreams are turned into reality, and a single decision can alter the course of an entire life…

Tell us about the journey that led you to launching your brand, Argent and Asscher.

It was during the Covid lockdown that I found inspiration to explore something beyond my heavily committed career and focus on my true passion. Like many others, I had plenty of time on my hands to reflect on my lifestyle and what truly made me happy.

Although I have always been an ambitious woman, I often allowed limiting beliefs to hinder my progress. The idea of “starting my own business” or “working my dream job” seemed like something other people could do, not me. However, I noticed a gap in the market for affordable, ethically sourced fine jewelry for the modern woman – the kind of jewelry I wanted to wear. I had a clear vision of what I wanted the brand to represent.

Despite the uneasiness during the lockdown, I had a surge of enthusiasm and energy that finally pushed me to pursue my dreams. I felt inspired to turn my passion into a feasible business and a fulfilling lifestyle. I realized that with determination, I could achieve anything.

You overcame limiting beliefs before launching your business. How did you reach the point where you knew the time was right, and what self-development did you undertake to get there?

During the lockdown, I started listening to podcasts and found inspiration to improve various aspects of my life. I adopted self-development practices such as meditation, journaling, and visualizing the life I desired. Although I knew I wanted to run my own business, I didn’t have a specific idea at the time. My mind was filled with ambitious thoughts, and I explored various business ideas. However, I firmly believed that doing what you love should not feel like work. When the idea of starting a jewelry business emerged, I knew it was the right path for me. I have always had a deep passion for jewelry and believed in fate. Alongside personal self-development, I delved into the world of gemology and was offered a scholarship by the Gemological Institute of America (GIA), which amazed me. Not wanting to miss this golden opportunity, I enthusiastically pursued a GIA diploma in gemology.

Why was it important for you to create an ethically sourced and affordable collection?

Sustainable jewelry is not only better for the planet, but it also ensures fair treatment of the people involved in its production. Our suppliers provide workers with fair wages and safe working conditions, and I cannot imagine working with suppliers who don’t meet these basic standards. I am not a fan of fast fashion for various reasons, especially when it comes to jewelry. Gold-plated pieces, which are essentially disposable, do not align with my vision. I wanted to make fine jewelry accessible to everyone, and although solid gold jewelry requires an initial investment, the cost per wear makes it worthwhile as these pieces last a lifetime. While it’s still early days for the business, I constantly strive to find ways to support the planet as we grow and consistently work on making small improvements.

How often do you add new designs to your collection, and what is the process behind it?

My design team and I create new collections for every season, staying ahead of current trends and aiming to set new trends in the future. The process begins with initial sketched ideas, which then evolve into more detailed drawings and ultimately computer-aided designs. We handle the CAD work in-house. Once the CAD designs are finalized and approved, we typically order a sample for marketing purposes, which is a fantastic perk of the job.

What advice would you offer aspiring jewelry designers who are struggling to get started?

Don’t give up, but be prepared to sacrifice your social life and focus solely on making your business a success. It requires hard work, perseverance, multitasking, and consistency. There’s much more to it than just traveling to different countries, sketching, and wearing lovely jewelry, although those aspects of the job are undoubtedly enjoyable.

Could you walk us through an average day in your life?

My day typically begins with a long walk through the park alongside my cavapoo, Bosco. It’s during this time that I feel most energized and focused. I listen to podcasts, generating ideas for marketing, new designs, and business strategies. Each day is unique and can involve mundane tasks like administrative work and invoicing, or exciting moments when new designs start taking shape and become a reality.

Who is involved in the brand, and what are their roles?

As a startup business, we have a small team. One of the aspects I love about my job is the opportunity to work in diverse roles and shoulder multiple responsibilities. Certain areas require specific expertise, so we have a creative director and a team that collaborates with him, focusing on concept design and computer-aided design (CAD). Additionally, I work closely with our suppliers.

Reflecting on your journey since launching Argent and Asscher, is there anything you would have done differently?

Looking back, I would have given myself more time before launching the business online. While I had a set date in mind, I would have felt more comfortable with an additional month or so of preparation. However, I firmly believe that when it comes to starting a business, you have to dive in headfirst and get started. You’ll never feel entirely ready, so waiting indefinitely is not advisable. Embrace the discomfort and learn from your mistakes along the way. If you’re not making mistakes, you’re not pushing yourself hard enough!

Our readers are avid travelers, so we’d love to know which destination is at the top of your bucket list.

Well, I’m right there with your readers—I absolutely love to travel. Recently, I had the incredible experience of visiting Barbados and the Florida Keys. This summer, I’ll be spending some time in Italy, which I’m really looking forward to. However, the top spot on my bucket list is St. Barth’s. The island looks breathtakingly beautiful and offers fantastic restaurants and nightlife. I tend to get a bit restless if I spend too long on a sun lounger, so having other activities to keep me entertained is important. Bora Bora is a close second on my list of dream destinations.

Running a business can be non-stop. What do you do to switch off and unwind?

To be completely honest, switching off is something I need to prioritize more. It’s challenging when you’re deeply passionate about your business. However, I do make an effort to engage in self-care practices. When I travel, I find it easier to disconnect and be fully present. For me, self-care means going for walks in nature, which does wonders for my mind. I also make time for the gym, attending Pilates classes, and treating myself to facials or massages. Feeling good is essential for productivity, and these activities help me recharge. I find journaling, setting goals, and planning ahead therapeutic as well. Lastly, I highly recommend embracing some alone time—it can be truly revitalizing.

Where do you envision the brand in five years?

The sky is the limit for Argent & Asscher, and even thinking about this question brings a smile to my face. It’s something I contemplate often. While I currently have no plans to open a storefront, I never say never! I aspire to see us featured in more magazines and publications—being showcased in Vogue would be a dream come true. I also aim to grow the team and create an ultra-chic office where our customers can visit us.

Where can people find out more?

Visit us at www.argentasscher.com and find us on IG –argentasscher.