Here at House of Coco we have loved coming up with creative ways to stay connected during these crazy times and it seems that we’re not alone. Last week, Rihanna hosted a first-of-its-kind, global house party to celebrate the launch of her debut skincare brand, Fenty Skin. Partygoers virtually came together from around the world to “meet up “in the Fenty Skin house, where Rihanna surprised fans and friends with live video chats for the world to see.
Inside the house, Fenty Skin Ambassador Sean Garrette chatted it up with Rihanna at the Spa, and then guided guests to discover (and shop!) the 3 debut clean, vegan, earth-conscious, multitasking Fenty Skin products – Total Cleans’r Remove-It-All Cleanser, Fat Water Pore-Refining Toner Serum, and Hydra Vizor Invisible Moisturizer Broad Spectrum SPF 30 Sunscreen – known together as the Fenty Skin Start’rs. Guests could also discover fun facts about the products through treasures hidden in the garden around the virtual hot tub and explore dynamic content from skincare experts and enthusiasts in the sink’s mirror.
Party-goers also connected and live-streamed their moves from the living room dance floor as if they were dancing together IRL – even Lil’ Nas X got in on the action before livestreaming with Rihanna about skincare, music, and more! And over at the bar in the sunken lounge, people mingled and indulged in custom Fenty Skin cocktails and mocktails – they could even create their own with the help of the party’s bartender and then email themselves a copy of their drink recipe to recreate the mixology magic after the party stopped.
Fenty Skin launched on the 31st July exclusively at www.fentyskin.com, which includes international shipping to over 180 countries around the globe.