Introducing you to Amare Beach Hotel Marbella: The new masterclass in cool

Stepping out onto my balcony, the heat of the coffee cup cradled in my hands contrasting with the cool, sleek wood of the deck against my feet, my lungs filled with fresh, salted air as I took in the magnificent sunrise over the whitewashed terraces and sapphire sea of Marbella. The late spring sunshine stretched its rays of coral, orange, and amber across the promenade as a pair of joggers shuffled past a lady unrolling yoga mats ready for an early Vinyasa session on the beach. It’s the kind of fleeting moment that may only last a few minutes, but the memory, the feeling, will last a lifetime. And there are plenty of those to be found at Amare Beach Hotel Marbella.

Where is it?

A beach front property a few minutes walk from the charming Marbella Old Town, the adults-only Amare Beach Hotel is situated slap bang in the centre of Marbella itself. Perched upon the promenade alongside the dazzling Mediterranean sea, the hotel is flanked by an abundance of pretty cafes, bars, sun loungers galore, and sits upon the pathway leading to Marbella’s famous “Golden Mile”, their very own 4.6 mile yellow brick road leading towards the party hot spot of Puerto Banus. Guests can take a 5 minute stroll uphill to Marbella Old Town: a quaint, whitewashed treasure trove of boutique stores and independent restaurants, with their geranium lined walkways and air heavy with the scent of churros and chocolate. With average temperatures of a pleasant 20C in spring and a sunbathers dream of 29C in summer, there’s a Marbella month for everyone, from spring golfers to summer sun goddesses.

Costa del Cool

Drawing inspiration from the sea and the traditional crisp white aesthetic of Marbella Old Town, the interiors fuse together the light, airy feel of the Mediterranean with the luxurious modernity synonymous with the Amare brand. Bleached wooden decks and gleaming marble allow the interiors to blend seamlessly with the outdoors regardless of what floor you happen to be on. The vertical wall garden and indoor water features bring the outside in, bolstering the feeling of airiness and wellbeing. Luxe, contemporary features such as rotating art installations and the most Instagrammable of feature walls in the hotel lobby add to the cool, effortless vibe that radiates throughout the property.

The effortlessly cool characteristics of the hotel continue into the outdoor area, where you will find dozens of comfortable sun loungers (and even the odd swing chair) around the chequerboard pool and outdoor hot tub. Cross the promenade to find Amare Beach Club, a chic waterside bar serving up cocktails and light bites adjacent to the sandy beach bedecked with loungers and parasols. The perfect spot for sun, sea, and social media snaps.

It’s not all sun and games

If you’re not one for lounging on the beach or sipping cocktails by the pool all day then fear not: the hotel boasts an array of additional features to make your stay a memorable one. SPA by Germaine de Capuccini offers a number of indulgent treatments including soothing facials and muscle melting massages alongside a hydrotherapy circuit including a hot tub, sauna, and relaxation areas. DJ’s and musicians perform regularly beside the pool and beachfront, elevating the ambiance as the sun goes down. For those who prefer a little more spring to their sojourn, the hotel offers daily bike rental, perfect for a 45 minute spin down the Golden Mile to Puerto Banus. There’s an onsite gym, gold courses within a reasonable distance, and for the truly insane, personal training is available by prior booking.

What about the rooms?

In keeping with the rest of the hotel, the room interiors follow the same cool, effortless flow from inside to out. The clean white and soft grey palette allows the striking blues of the Mediterranean and burnished Spanish skies to take centre stage, like an ever changing art installation. Details are muted, yet ever reminiscent of the sea: The headboards resemble the soft white foam of the surf, the curves of the loungers and ceiling lights echoing the waves of the waters beyond. Despite the assumption that Marbella is in party mode 24/7 (a mistake initiated by reality tv shows that are filmed several miles away in Puerto Banus), the rooms are well insulated and quiet, guaranteeing a peaceful nights sleep. For rainy days or when you just need a little “me time”, the balconies are spacious and clean, the mini bars are well stocked, and the room service menu is abundant with options for an early morning feed or late night bite. Rooms vary from “I was here”: an intimate, cosy space with views of the Sierra Blanca mountains, or “Oh La La The One”, featuring a rainfall shower, Molten Brown toiletries, and access to the premium lounge space in the hotel lobby filled to the brim with complimentary drinks, wine, and snacks.

Food and drink

One thing’s for sure, you’re not going to go hungry: boasting multiple restaurants including the roof top Belvue with panoramic views, the contemporary Amare Lounge, and the oceanside Amare Beach, guests are spoilt for choice. Serving up tasty tapas, stone-baked pizzas, fresh salads, sushi, and Iberico ham, you could easily dine around the hotel for a week and not experience the same dish twice. Should you fancy a more sophisticated affair, the Michelin Starred, award winning restaurant, Messina, is located a few yards from the hotel. Whether you’re indulging in the ten course tasting menu or freestyling with the a la carte offerings, bookings can be made via the hotel concierge and the bill charged to your room for convenience. Breakfast is served buffet style with freshly squeezed orange juice, omelettes made to order, and a large variety of hot and cold options including chorizo, fresh honeycomb, and a wide selection of bread and pastries. The generous drinks menu offers everything from Aperol to whisky, with many frosted cocktails in between. There’s no danger of you running out of options here.

Insider tips:

  • Rent a bike and take a leisurely ride up to Puerto Banus. There are plenty of safe places to lock up your wheels whilst you take a relaxing stroll around the marina and designer stores of this prolific end of the Golden Mile. Just make sure to book your bike rental with reception as far in advance as possible as they tend to get reserved quickly on sunnier days.
  • Reserve a table at Belvue, the panoramic bar located up on the 9th floor, for sunset cocktails. If you’re in it for the ‘gram, free apps such as Phototime will let you know what time golden hour and sunset will begin. Perfect for those cocktail sipping selfies.
  • End your trip with a massage at SPA by Germaine de Capuccini. Located on the sub-levels of the building, it’s the perfect sanctuary away from the hustle and bustle of the pool bar.

How to book:

Bookings can be made directly with the hotel here.

Hotel address: Avda. Severo Ochoa 8, 29603, Marbella, Málaga, España


The nearest airport is Malaga, approximately 40 minutes drive away.

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