Airbnb is an excellent platform to get set up on if you’d like to make a profit out of renting part of or your entire property to visitors. To be a successful host with a booming Airbnb business, here are a few simple things you can do to stand out from the crowd:

Make your property snazzy

When booking an Airbnb, people look for properties that are eye-catching and Instagrammable – as well as making for a comfortable stay. Make sure you appeal to the masses by investing in pretty décor that people will remember.

When decorating an Airbnb, you can afford to be more adventurous than you might be with your own home, although you don’t want to go too overboard either. Something decorated with a theme helps you grab holidaymakers with the initial thumbnail they will see. If they remember it, they are more likely to come back and book your Airbnb once they have explored the options

And, of course, when you have invested so much time into making your property look appealing, you will want to cover it and the contents with a good landlord insurance policy which could protect you in case any unforeseen circumstances arise.

Offer a personalised touch

Hosts who write a welcome note and add personal extras, such as a hamper, are infinitely more memorable to guests and make themselves more likely to receive lots of positive reviews. So, make sure you take the time to add those touches.

Baskets of small toiletries and snacks are a good place to start as they are always useful to people taking a short trip. For long-term guests, larger gifts containing practical items will also go a long way.

Always offer great communication

One of the simplest yet most effective ways to succeed as a host is to uphold excellent communication with your guests. If you let them know the booking details ahead of their trip, as well as give them clear instructions on accessing the property, it is going to make a world of difference and set you apart from other hosts.

Airbnb suggests that good communication entails the following:

  • Being transparent – make it clear if you have pets or children and whether the accommodation is shared.
  • Being caring – make your responses kind and considerate.

Remember that guests who use Airbnb are typically looking for a more personable experience than a hotel stay. Therefore, friendly and concise messaging combined with unique, welcoming décor and small welcome gifts are the perfect combination to help you establish yourself on the platform.


Northern girl Laura is the epitome of a true entrepreneur. Laura’s spirit for adventure and passion for people blaze through House of Coco. She founded House of Coco in 2014 and has grown it in to an internationally recognised brand whilst having a lot of fun along the way. Travel is in her DNA and she is a true visionary and a global citizen.

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