Here at House of Coco we are true believers that if it ain’t got bling, it don’t mean a thing! So when we spotted that Purely Diamonds has released the world’s first and only diamond-encrusted Christmas jumper, we were buzzing. With Christmas just a matter of weeks away, there is still time to treat yourself or your loved one to this jumper which is sure to make you the most talked about family member over the Christmas dinner table.

In the words of Rihanna, you really will shine bright like a diamond in this get up. This beautiful diamond-embellished jumper is the most expensive ever created and the perfect present to give the person who has everything. Adorned with hundreds of sparkling diamonds, this luxuriously festive jumper is certain to be treasured by your loved one for a lifetime.Created by family owned jewellery retailer Purely Diamonds, it’s a classic Fairisle design, adorned in the finest hand-selected diamonds, taking Christmas luxury to a whole new level.
This festive jumper boasts 25,056 diamonds, 194 emeralds and 194 rubies, all carefully placed to create a truly breathtaking take on the traditional festive knit that will last you a lifetime and always brighten up your day.

The jumper is retailing for £2,000,000.

Managing director of Purely Diamonds, Emelie Tyler said:

“Nothing says Christmas like some sparkle, after all the treetops are said to ‘glisten’ during the festive period. For that reason, we wanted to design something unique and special to make it a Christmas like no other. “As there are typically no jewellery trends linked to this time of year, we thought the only way to add some of the world’s most precious gems would be the most festive of all fashion… the Christmas jumper!”

Here is a link to the product:


Northern girl Laura is the epitome of a true entrepreneur. Laura’s spirit for adventure and passion for people blaze through House of Coco. She founded House of Coco in 2014 and has grown it in to an internationally recognised brand whilst having a lot of fun along the way. Travel is in her DNA and she is a true visionary and a global citizen.

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